This partnership is good news for Farnell customers, who can now access a wide range of Advantech products available for immediate shipment. In the coming months, Farnell plans to expand this selection globally, focusing on product variety and expanding into other regions.
Romain Soreau, Head of SBC at Farnell, comments: "As technology continues to permeate diverse products and IoT drives innovation, it is crucial to reach engineers in the early stages of the design process. The partnership with Advantech allows us to offer comprehensive solutions that support customers throughout the entire lifecycle of their products."
Alexandre Caghassi, Director of Partners & Alliances at Advantech, states: "Advantech is constantly reflecting on and introducing innovative and diverse business models to serve its clients. The goal of our partnership with Farnell is to offer an alternative market entry strategy to meet the diverse needs of different customer segments, achieve a lasting impact, and expand market reach."
