Antonio Álvarez replaces Carlos Conde, who has assumed the position of senior vice president and technical director of Bosch's Mobility Electronics factory in Juárez (Mexico), within the framework of the company's global strategy for the development and mobility of management talent.
With over two decades of experience at Bosch, Antonio Álvarez brings extensive international expertise in high-tech industrial environments. Prior to his appointment in Madrid, he held senior positions within the group's global semiconductor business. From 2025 to the present, he has served as Vice President responsible for global semiconductor production coordination (Backend). Previously, from 2021 to 2025, he was Vice President responsible for Bosch's semiconductor production (Backend) plant in Reutlingen, Germany, one of the group's key global centers in this area. Prior to that, from 2019 to 2022, he served as Project Manager for Digital Quality Transformation at Robert Bosch, based at the headquarters in Feuerbach, Germany, leading strategic digitalization initiatives focused on operational excellence and continuous improvement of industrial processes.
His connection to the Madrid plant dates back to an earlier period, as he was head of the technical functions department at the same facility between 2011 and 2019. Regarding his new appointment, Antonio Álvarez stated: “The Bosch plant in Madrid has a solid track record in quality, automation, and operational excellence. My goal is to build on this foundation to position it as a benchmark in the production of electronics for the mobility of the future, capable of attracting new investments and customers in an increasingly demanding global market.
The Madrid factory, a key center for innovation in mobility
Bosch's factory in Madrid is one of the company's most important sites in Spain. Part of the Mobility Electronics division, it serves as the operational hub for some of Bosch's most significant innovation projects in the country. The plant specializes primarily in the production of acceleration and pressure sensors (PAS, PPS), as well as ultrasonic sensors (USS), key components used in advanced driver assistance systems (ADAS), particularly for functions such as parking assistance.
The center follows a highly connected manufacturing model, which makes intensive use of the data generated in the production processes and incorporates advanced technologies such as the automation of material transport and image recognition by artificial intelligence, with the aim of improving the efficiency, quality and reliability of its operations.
With this appointment, Bosch reinforces its commitment to internal leadership and the promotion of talent with deep technological knowledge and a global vision, while consolidating the strategic role of the Madrid plant as one of Bosch's key industrial hubs in its international network focused on the mobility of the future.
