The virtual electronics fair will also provide all customers with additional ways to interact and network. A large part of the conference and supporting program will also be available digitally. New developments related to the coronavirus pandemic led Messe München to decide to hold the electronics trade fair as a virtual event this year.

Falk Senger, Managing Director of Messe München, says: “Although an in-person trade fair could have taken place with the help of our safety and hygiene concept, the latest developments regarding travel restrictions in many countries forced us to change our plans. We are adapting these plans to this dynamic situation and are now focusing solely on our virtual format. International exhibitors and visitors are the heart of the electronics industry. In light of the current Covid-19 conditions, we would not have been able to meet expectations with an in-person trade fair.”.

Kurt Sievers, CEO of NXP Semiconductors and Chairman of the Electronics Advisory Board, adds: “After reassessing the situation, I believe Messe München’s decision is very appropriate and responsible. We are pleased that, with virtual electronics, a concept for 2020 is now being offered that allows exhibitors to reach their international customers, even during the challenging period of the pandemic. Through this digital platform, exhibitors can present their innovations, learn about industry trends, and efficiently connect with customers and suppliers.”.

Christoph Stoppok, Head of Components, Mobility and Systems at the German Association of Electrical and Electronic Products Manufacturers, comments: “The electronics industry and the solutions it offers are one of the main driving forces behind digitalization. Let’s put the industry’s ingenuity to the test and meet this year at a virtual trade fair. This is precisely the right moment to foster dialogue within the industry and generate economic momentum once again.”.

Online trade show with virtual product presentations and support program.
The virtual format of the electronics trade show will provide the electronics industry with a platform for global industry discussions in November. Opportunities will include virtual trade show booths, enabling exhibitors to continue communicating with their international customers and selling their products and solutions. The virtual event will be complemented by a digital conference and support program. One-on-one talks and panel discussions on trending topics such as the automotive industry, embedded systems, IIoT, 5G, medical electronics, and smart energy will be available online.