Their proposal is geared towards mission-critical sectors such as data centers, hospitals, telecommunications, infrastructure, continuous process industry, energy and transport, with a clear focus on operational continuity, power quality, efficiency and sustainability.
With over 211 million inhabitants and a predominantly urban population, Brazil is the largest economy in Latin America and represents a continental market, registering GDP growth of nearly 3% annually, attracting significant foreign investment, and exhibiting economic dynamism. Its diversified productive structure, with a high percentage of revenue generated by industry and the service sector, makes it a particularly relevant environment for industrial, technological, and infrastructure sectors.
From a logistical standpoint, Brazil boasts key infrastructure for business operations in major metropolitan areas such as São Paulo, Rio de Janeiro, and Brasília, as well as the region's main container ports—Santos, Paranaguá, and Rio de Janeiro—which facilitate international trade. The creation of Salicru Brazil will offer local support, technical advice, and direct after-sales service, adapting its uninterruptible power supply (UPS), stabilization, and energy efficiency solutions to the specific needs of the Brazilian market. Furthermore, it will allow for closer collaboration with industrial clients, critical infrastructure, data centers, and energy projects. With Brazil, Salicru now has three subsidiaries in the Latin American market, joining those in Peru and Mexico.
