This rebranding is accompanied by a major promotion for its Pro-Power and Everyday Power alkaline battery ranges, which will feature this eye-catching limited-edition packaging throughout the campaign.
Panasonic Batteries Europe, whose European distribution center is located in Belgium, has placed the contest at the heart of this campaign, accessible through its website https://angrybirds.panasonic-batteries.com. By simply uploading a picture to the application and transforming themselves into one of the characters from the movie, brand followers can enter a drawing for a trip to Croatia for the whole family.
Tempel Group has been the official distributor of Panasonic batteries for Spain and Portugal for over 35 years. To coincide with the Angry Birds campaign accompanying the film's theatrical release, they have designed a fun promotional activity that will take place at selected retail locations throughout the Iberian Peninsula.